Project One
Family Crest
A quick project to get us started this semester. Creating a crest is an exercise in storytelling and symbolism. What symbols represent your family? How can you use existing symbols or create your own? How do you subvert symbols to change their meaning?
A crest needs to be unique and memorable as well as work at both large and small sizes. The emphasis for this project will be on construction and rendering.
These marks should work at both large and small sizes and in one color.
These deliverables will focus on ideation / sketching and creating your crest in the computer using proper construction.
Deliverables
DELIVERABLES:
Process Book (Digital PDF) (Keep file size under 150 MB) (This can be a combined process book)
13x19 (Digital AI File) (final symbols properly finalized)
13X19 PDF Poster (Use the provided template)
13x19 Poster Breaking down elements / storytelling
SCHEDULE:
8 / 27 / 24
IN CLASS
Introduce Project One
Syllabus / Class Info
HOMEWORK
Research Family History / Origin/ Etc
Research crests / heraldry
Create a list of traits/symbols/etc and use any form of list making / concept mapping you would like to create basis for your crest.
https://www.english-heritage.org.uk/guide-to-heraldry
https://www.theheraldrysociety.com/wp-content/uploads/2018/03/Heraldry-For-Beginners.pdf
https://archive.org/details/completeguidetoh0000foxd_v3q7/page/142/mode/2up
https://archive.org/details/heraldry0000franhttps://archive.org/details/monjapanesefamil0000chap/page/8/mode/2up
Build a one page document (11”x17”) that presents your research for your classmates. What is important to communicate here?
Create a secondary moodboard of potential symbols or attributes. Pull undesigned elements for this stage and focus on the content.
Read Chapters (1-5) of HTBADS
8 / 29 / 24
IN CLASS
Review Research / History
HOMEWORK
Chose four prompts for (7) of your symbols or attributes. Make sure you are using each one at least once. Sketch and ideate using the prompts you chose to create 5-7 sketches for each one.
Prompts:
1. Geometric (a version that must use only flat geometric shapes)
2. version from an odd pov/angle
3. a shape version where none of the shapes touch or overlap
4. Closure, a version with mujo (part of it left out) in order for the viewer to create closure
5. a modular version where the whole is made of one repeatable unit
6. Abstract (Push the boundaries of association and legibility)
7. Combination of two different symbols / ideas.
Pencil and Paper. These are meant to give you a general idea not perfect illustrations.
9 / 3 / 21
IN CLASS
Review Pencil Sketches
Discuss Chapter (1-5) of HTBADS
HOMEWORK
Using your sketches from the first round. Do (35) explorations of crests that combine and expand upon your symbols. Explore different styles and ideas. Each of these should be unique.
Chapter (6-10) of HTBADS
9 / 5 / 24
IN CLASS
No Class (Work Day)
HOMEWORK
Continue with Homework
9 / 10 / 24
IN CLASS
Review Crest Studies
HOMEWORK
Move (Top 5) crests into the computer. Focus on creating clean vectors. Using shapes, the pathfinder and the pen tool in combination liked we did last semester.
Explore lots of style here. What can you simplify? Does this work in reverse? How does it scale? Etc. Begin to explore how you can scale your crest? Does it break apart? Simplify, etc?
9 / 12 / 24
IN CLASS
Review Full Crest Computer Studies
Discuss (6-10) of HTBADS
HOMEWORK
Refine Top 3 Computer studies. (3) of each for a total of 9. Focus on craft, simplification and clean rending.
9 / 17 / 24
IN CLASS
Review Final Crest Studies
Go Over how To Finalize Logos / Symbols
Template
HOMEWORK
Read (11-14) of HTBADS
Finalize and Refine the final crest.
Make sure you are paying attention to the deliverables we talked about in class.
9 / 19 / 24
IN CLASS
Introduction to Second Half of Project One
Discuss (11-14) of HTBADS
HOMEWORK
Homework and sketches for Olympic Iconography / Pictograms.
Analyze the visuals of the existing set. Break it down into simple rules that you can follow. Please print off a selection of symbols from your olympics and bring them to class with you. Along with a document that breaks down the visual rules of the set that you choose.
8-10 sketches for each sport (Choose 8). Chose an olympics that you will reference for all of the pictograms you make. Pencil and Paper. Use grided paper or other tools if needed.