Project Three
New York Times Magazine Art

Designing a cover is an exercise in creating visual concept and narrative. You will need to concept and develop both a cover an interior art for an issue of the magazine. Find an existing article / feature story to use for this project about a topic that you find interesting. 

https://www.nytimes.com/section/magazine

All imagery created for this project must be created by you or accessed from a catalog which allows for fair use. Photography must be fair use or created by you.

FINAL DELIVERABLES:

 PDF Process Book

Final Cover Art File (PDF)

Final (2) Spot Art Files (PDF) (3"x3") (4"x3")

1080 x 1080 Animated Instagram Art

(2) 

SCHEDULE:

4 / 6 / 21

IN CLASS

Introduce Project

HOMEWORK

Choose Article / Issue

Research / Concept Mapping / Word Lists / Etc. (Concept is king here!) Go deep and beyond the obvious. You will thank yourself when you start sketching. 

Design this research in a presentable way to present to your peers. Look for ways to present / summarize what you learn in your research and concept mapping. Also come up with 1-2 sentence concept statement. We will use this throughout the project to center design exploration.

(3) Moodboards for style and concept for your art. Think about how can tease your article without giving everything away? Also think beyond visualls here. How can you connect conceptually? 

4 / 8 / 21 

IN CLASS

Review Concepts and Moodboards

HOMEWORK

(70) Sketches for covers. (Think weird and outside the typical box)

At least (20) should be typographic in execution.

Focus on concept here. How can you use metaphors, etc?

Sketching Template

4 / 13 / 21  

IN CLASS

Review Cover Sketches

HOMEWORK

Choose (10) Cover ideas to move into the computer. Begin to explore style / structure / and how you are going to create your elements.

4 / 15 / 21  

IN CLASS

Review Cover Explorations

HOMEWORK

Continue to refine cover ideas both style and execution. (5 Best) (Look for different ideas / executions rather than exploring the same ideas)

Make sure you have Article title / Article author.

(40) Sketches  for spot art / Animated Instagram Art. Think about what you can illustrate here. Interesting quotes from the article? Etc.

4 / 20 / 21  

IN CLASS

Review Cover Explorations

HOMEWORK

Narrow to final cover direction and build out fully. Explore visual style / scale / typography / etc.

Start moving best (10) spot art concepts into the computer. How can you  create these to be similar to the cover but slightly more simple so they can scale?

4 / 22 / 21  

IN CLASS

Small Group Meetings

HOMEWORK

Final cover refinements. Think about how type and image can interact with one another?

Refine spot art and directions both visually and conceptually. Keep sizes scale in mind. 

4 / 27 / 21  

IN CLASS

Review Covers

HOMEWORK

Continue to explore spot art start to narrow to final direcitons. How can you create visual narrative with these pieces?

Begin to animate spot art or cover for instagram. How can you create something dynamic that highlights your cover art / spot art or pushes in into a new direcition or highlights your concept?

4 / 29 / 21  

IN CLASS

Reveiw Spot Art Sketches

HOMEWORK

Continue to refine spot art and cover design.

Contintue to refine instagram animation. Think about tension / contrast / scale / timing / etc.

5 / 4 / 21  

IN CLASS

Final Crit / Review

HOMEWORK

Project Due 5/10 by 5PM (NO EXCEPTIONS)

5 / 6 / 21  

IN CLASS

NO CLASS

HOMEWORK

Project Due 5/10 by 5PM (NO EXCEPTIONS)